A revamped site that drives conversions for Finger & Associates Plastic Surgery Center

• Success Stories
• April 14th

Finger & Associates came to Southpoint Media because they needed more than an attractive website — they needed to convert site visitors to new patients.

With decades of combined experience and expertise, Dr. E. Ronald Finger and his partners have built the leading plastic surgery center in the Coastal Empire. The Finger & Associates website showcases their dedication to outstanding patient care with areas for client testimonials, before-and-after photos, and easy-to-understand descriptions of their surgical procedures.

The new site highlights special promotions and events, social media and a frequently updated blog. A contact form on the sidebar of each page is unobtrusive but easy to find when a prospective patient wants to schedule a consultation or get more information.

Revamping the Finger & Associates website was the initial step in our performance-based web marketing strategy. Through a carefully planned marketing campaign, we’ve increased the number of qualified visitors to the new site; and since the site was built to convert, we’ve dramatically increased the number of new patients driven from the web.